Author

Gustave Le Bon

Gustave Le Bon (1841–1931) was a French physician by training, a traveller and a researcher of society. “The Crowd” became his best-known book.

Books in Livria

• The Crowd

  Why do peaceful people in a crowd vote for executions, see a raft that is not there and believe a slogan nobody can explain? In 1895 Gustave Le Bon described how the “soul of the crowd” is born and which methods…

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