Author
Seth Godin
Seth Godin is an American entrepreneur and the author of more than twenty books on marketing and work, among them Purple Cow and Tribes. He was Yahoo!'s vice president of direct marketing, and for many years he has written a post on his blog every single day.
Books in Livria
- This Is Marketing
Ads, spam and chasing everyone's attention at once work worse every year. Seth Godin, the author of Purple Cow, offers another way: serve a small group of people so well that they tell others about you themselves. This…
