Author
Walter Dill Scott
Walter Dill Scott (1869-1955) was an American psychologist, a professor at Northwestern University and one of the first to apply psychology to advertising and to managing people. He later became president of that university.
Books in Livria
- Increasing Human Efficiency in Business
Why does the same person work at half strength in one team and give everything without any supervision in another? In 1911 the psychologist Walter Dill Scott questioned successful managers and tested their experience…