Term
Pivot
A sharp change in a business’s direction, when a company drops its old plan for a new one related to it.
Masters of Scale: Surprising Truths from the World’s Most Successful Entrepreneurs, Reid Hoffman, June Cohen, Deron Triff
Explained in
- Masters of Scale: Surprising Truths from the World’s Most Successful Entrepreneurs, Reid Hoffman, June Cohen, Deron Triff
- The Lean Startup, Eric Ries
A deliberate, fact-based change of strategy in which the team and its accumulated learning stay in place, but the approach changes